Monday, February 21, 2011

RanchLady

Your name or Shopid *
RanchLady
How long did it take you to become a proseller? *
12-24 months (1-2 years)
What advice can you give to someone who wants to become a proseller? *

The path to Pro-Seller at Zazzle is simple, though it can be time consuming.
Create. Create. Create.
Promote. Promote. PROMOTE.
Network!!

Use every means at your disposal to get your work seen.
Promote other sellers.
Use yout titles, descriptions and tags wisely. A Title should use a keyword that says what the design on the product is, and the description should tell a little more detail. Tags should be used like keywords that a potential buyer might type into a search engine if they were looking for YOUR design.

Becoming a Pro-seller at Zazzle is not just about selling your own designs. It's about how much you earn in royalties, and through the Zazzle associates program you can earn by promoting other Zazzler's work, and bringing in sales for them as well as for yourself. Helping others and networking to bring in sales for yourself and others is key to success. So, join a few Zazzle groups on Facebook, make friends, help others where you can, take advantage of others advice, and just keep creating and promoting!

Some links:

* http://www.squidoo.com
* http://www.facebook.com (get a fanpage and use it)
* http://www.twitter.com (follow other artists!)
* http://www.blogger.com (follow other artists, same theme blogs, and Zazzlers)
* http://www.myspace.com
* http://www.theindiexhibit.com


How many stores do you have? *
2-5
What benefits do you see for choosing this number of stores? and what do you recommend for others who are just starting out on whether to choose 1 store or multiple stores? *
3 of my 4 stores have different themes.

One is mostly inspirational stuff.
One is all keds shoes.
Two are Western themed. (One of these I work diligently and that is the one that got me the Pro status.)

I plan to open 2 more stores this year. The new stores will feature products that are geared toward items buyers look for year round.
What types of advertising do you do? *
  • Off-Zazzle websites
  • Blogs (blogspot, wordpress, etc.)
  • Microblogs (twitter, plurk, etc.)
  • SNS (facebook, myspace, etc.)
  • Handouts (flyers, stickers, business cards, etc.)
  • Gift Bags (emmys, MTV awards, etc.)
  • Forums (groups, messege boards, etc.)
  • Newsletters
What types of advertising do you recommend for someone just starting out and why? *

* Give your business cards to everyone who is interested.
* Send out postcard mailouts to targeted businesses who may be interested (for instance, for my "Western Spirit Designs" store, I have on occassion sent out postcards with my info and store URL on one side and pictures of some of my products on the other, to Dude Ranches, etc.)
* A Facebook Fan page. Tell all your friends about it.
* Carry your business cards at all times, and a few samples of your products with you. Wear your t-shirt designs. Someone will ask, and you can say "I made this, would you like to have one?" and give them your card. If you carry samples with you, you may be able to make a sale on the spot.
* I also own a domain name site where I have built a storefront and linked it all back to my Zazzle product pages.

Not talking dollar wise, just volume & frequency of sales do you... (select all that apply, some answer may be contradictory based on seasonal sales) *
  • have 1-5 days per month with no sale
  • sell under 5 products per day on most days
  • sell multiple items per purchase most sales
  • have 1 shopper pruchase over 25 items in 1 purchase at least once per month
  • sell a lot of lower priced items like postcards and buttons
  • sell a good mix of all items regardless of price
  • do well January-March
  • do well April-June
  • do well July-September
  • do well October-December
What product in your store are you most proud of or what product in your store is your favorite? Include link to product page and why it is your favorite. *
I love my own stuff... it's hard to choose! :)

One of my faves is my Sunset Ride print, it's a favorite of others too, and I have sold several, including a couple of framed.... and it's also won a few awards:

http://www.zazzle.com/sunset_ride_poster-228281632682534273

List your stores: *

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